Privacy Policy


This is to thank you for being a part of, where our goal is to inspire you in creating the life you love. To achieve this, we personalize the content and ads you see based on the information we gather from you and third parties. Be rest assured, we only use this information when we have a legitimate legal basis to do so.

We have designed this policy to offer clarity on what information we collect, how we use it, and the choices you have. Although some aspects might be technical, we have simplified them as much as possible. Should you have any questions about this policy, our team is more than happy to assist you.

Information is collected in two primary ways: when you provide it to us and when you use When you sign up or interact with, you voluntarily share specific details like your name, email, phone number, photos, and comments. In case you link your account to third-party platforms like Facebook or Google, we will utilize information from those accounts to enhance your experience. Moreover, upon utilizing TheHouse48 platform, we automatically gather technical details, including log data, cookie data, device information, and clickstream data. This data is utilized to customize your user experience and draw conclusions about your preferences. As an illustration, if you create a board centred around travel topics, we might infer that you have an enthusiasm for travelling.

We employ various methods to gather information, and these include:

 1.  When you voluntarily provide the information directly to us or grant us permission to obtain it.

When you sign up for or use TheHouse48, you have the option to share personal information like your name, email address, phone number, photos, comments, and other details you choose to provide. If you link your TheHouse48 account to third-party accounts like Facebook or Google, we may access data from those accounts based on their privacy policies or settings.

2.  Additionally, technical information is collected when you utilize TheHouse48.

As with any website or mobile application, certain internet and electronic network activity information is automatically logged and recorded when you use TheHouse48. This includes details such as your IP address, browser type, searches, and how you interact with House48. We use cookies and similar technologies to gather additional data like language preferences and device information.

3.  Information is shared with us by our partners and advertisers.

We receive information from our partners, affiliates, advertisers, and third parties about your activities outside of TheHouse48. This may include data from websites or apps that use House48 features, or from our own "Save" button installed on your browser. Additionally, we may receive information from online advertisers to improve ad performance and relevance on TheHouse48.

How we utilize the information we collect.

At TheHouse48, we utilize the information to personalize your experience, improve our product features, and ensure a safe environment. We may recommend posts, topics, and other users based on your activity. We also analyze data to develop new features, deliver relevant ads, and generate revenue to keep our services free.

To further enhance our services, we use analytics and research to understand how people use House48 and develop new features that are tailored to your interests. We also deliver ads that are relevant and interesting to you, generating revenue that allows us to keep our services free. To do this, we use the information we collect to customize ad content and decide which ads to show you. We may also share ad performance information with our partners to improve their ads and provide you with a better experience. You have control over the information we use to personalize ads for you and can manage your settings in our Privacy and Data Settings.

House48 has a legitimate interest in using the information they collect to personalize your experience on the platform by identifying your offsite behaviour and suggesting relevant content, such as Pins related to websites you have visited. In such cases, they (or their partners) will obtain the necessary consent. However, in other cases, House48 will only use your information with your explicit consent, such as for allowing searching with photos, sending marketing materials, customizing recommendations and ads based on your location, and reporting to ad partners about the performance of their ads using the House48 Tag. Additionally, where House48 uses cookies to show you ads based on your offsite activity, they will obtain your consent as required. This helps House48 personalize the experience for both existing and new users on the platform. More information about House48's use of cookies can be found in its Cookie Policy.

The process of transferring your information

By using TheHouse48's products or services, you agree to the transfer and storage of your information outside your home country, including the United States. However, please note that the privacy laws in these countries may not provide the same level of protection as in your home country.

Options available to you regarding your information

We aim to provide you with simple and meaningful options regarding your information. You can modify your profile information, manage your connected accounts, control ad personalization, and close your account at any time. Additionally, you have choices available through your device or software settings.

Methods and Timing of Sharing Information

Certain information about you, such as public boards and Pins, is visible to other users through APIs. We may also share information with services you direct us to, as well as with online advertisers and third-party companies for ad performance improvement. In specific circumstances, we may be required to share information with law enforcement or in the event of a merger or similar transaction.

Duration for Which We Retain Your Information

We retain your information for as long as necessary to provide the House48 service and fulfil the purposes stated in this policy. Once no longer required and with no legal obligation to retain it, we will either delete it or make it anonymous.

Our Approach to Handling Information Related to Children

TheHouse48 does not permit individuals under the age of 13 to use its services. If you are located in the European Economic Area (E.E.A), you may use TheHouse48 only if you have reached the required age according to your country's laws.

Choices and Alternatives Available to You

-  You have several options regarding the personal information we collect and hold about you. To exercise these options, you can visit your account settings, and if you need further assistance, you can consult our Help Center.

-  You have various options regarding the personal information we collect and hold about you. You can request access to, correct, delete, or transfer your information. You can also opt-out of targeted advertising and request more details about the information we collect.

-  Additionally, you can opt-out of targeted advertising by controlling how we use and disclose your information to show you ads on and off House48. We also support various settings, such as Limit Ad Tracking on iOS, Ads Personalization on Android devices, and Do Not Track in browsers. If you wish to stop us from using your information, you can ask us to do so, including for marketing purposes.

-  You can also have the information you provided to us sent to another organization, where we hold this information with your consent or for the performance of a contract with you, and where it's technically feasible for us to do so. Furthermore, you can request more details about the information we collect and how and why we use and share it.

-  We assure you that we will not discriminate against you if you choose to exercise your options related to your personal information. If we deny your request, you may have the right to appeal our decision by contacting us. We are committed to being transparent with you about your options and the consequences of exercising certain options. If you have any questions, please do not hesitate to contact us.


We reserve the right to update and modify this policy periodically. Any changes will be posted on this page, and your continued use of TheHouse48 after the changes become effective indicates your agreement with the updated policy. Significant changes may be notified more noticeably or seek your consent as required by applicable laws.